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SOFIA RICHIE AND ELSA HOSK ATTEND STAR-STUDDED US LAUNCH OF AUSTRALIAN INGESTIBLE BEAUTY BRAND, VIDA GLOW

SOFIA RICHIE AND ELSA HOSK ATTEND STAR-STUDDED US LAUNCH OF AUSTRALIAN INGESTIBLE BEAUTY BRAND, VIDA GLOW

NEW YORK, Feb. 25, 2022 /PRNewswire/ — Ingestible magnificence chief and primary world marine collagen model, Vida Glow, breaks new territory with enlargement into the U.S. market. Hosted by Vida Glow founder, Anna Lahey, the Australian-born model marked their official launch with an intimate night on the Beverly Hills Resort on February 23rd with a star-studded visitor listing. 

Australian-born model, Vida Glow marked its official US launch with a star-studded occasion in Beverly Hills.

Worldwide and native visitors together with fashions, influencers, and socialites gathered for an immersive dinner on the Non-public Patio of the Beverly Hills Resort. In her speech, Anna Lahey mirrored on the model’s 2014 beginnings and exponential evolvement to world acclaim as leaders in ingestible magnificence, all cemented by Vida Glow’s science-backed credentials and trailblazing class presence. 

“It was such a particular night. Surrounded by great people who helped help Vida Glow’s celebratory transfer into the U.S. and make the occasion the success it was – I am past grateful.” —   Anna Lahey, Founder, Vida Glow.

The stylish, Beverly Hills dinner included the next movie star visitors in attendance:

  • Sofia Richie, Mannequin and Socialite 
  • Elsa Hosk, Mannequin and former Victoria’s Secret Angel
  • Nicole Williams, Worldwide Mannequin and Actuality Star 
  • Gabriel Waller, Australian Entrepreneur 
  • Kirsty Gods, Movie star Private Coach
  • Tasha Franken, Mannequin 
  • Melanie Grant, Movie star Facialist
  • Ellie Thumann, Mannequin 

The occasion comes as a extremely anticipated precursor – as Vida Glow will additional disrupt the ingestible business with their first world marketing campaign, launching March 3rd, 2022. An unequivocal visible directive – vibrant and energized – the ingestible chief’s marketing campaign can be a deliberate departure from promoting generally seen on this house. Taking skincare deeper, Vida Glow solidifies a brand new priority – one set to benchmark the way forward for magnificence. 

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Vida Glow launched in 2014 with a hydrolyzed marine collagen peptide powder. In the present day, one unit of the model’s Pure Marine Collagen is offered each 4 seconds. Prioritizing product efficacy, the model is dedicated to formulating first-to-market options for widespread magnificence issues. Backed by independently carried out scientific trials and confirmed to ship tangible outcomes, Vida Glow’s core vary contains: 

Pure Marine Collagen: 
A clinically confirmed peptide powder that stimulates collagen manufacturing for plump, youthful pores and skin.
SRP: $50

Anti-G-Ox™:
A each day antioxidant powder defending pores and skin towards untimely ageing. 
SRP: $55

Radiance: 
A focused capsule growing luminosity and decreasing pigmentation.
SRP: $65

Age Defiance Skincare:
An upcoming 2022 launch that can embrace a 3-step topical system working in tandem with Vida Glow’s ingestible options for maximized outcomes.

With difficult world business requirements and exceeding expectations, Vida Glow is dedicated to delivering efficient, first-to-market merchandise backed by science. In 2022, the model will proceed to see category-paving trajectory within the ingestible and skincare house. Responding to client demand, Vida Glow can be launching a wide range of improvements together with hair care and focused pimples options. 

Vida Glow is accessible at vidaglow.com and US places together with at Revolve, Shen Magnificence and Carbon Magnificence.

Vida Glow continues to innovate throughout the ingestible and skincare class. Difficult world business requirements and exceeding client expectations Vida Glow is dedicated to delivering revolutionary, first-to-market merchandise, backed by science. All new releases can be supported by scientific research, guaranteeing actual and tangible outcomes are delivered to prospects. In tandem with worldwide enlargement throughout key territories – Australia, China, USA, and EuropeVida Glow will enter a number of new magnificence classes by way of a magnificence dietary supplements vary together with Anti G-Ox, Radiance, hair development merchandise, and age defiance topical skincare.

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Vida Glow Founder Anna Lahey and model, Sofia Richie celebrated the US launch of Vida Glow on the Private Patio of the Beverly Hills Hotel.

Vida Glow, the number one global marine collagen brand and ingestible beauty leader, breaks new territory with its expansion to the U.S. market.

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SOURCE Vida Glow